The legal market is very competitive, and relying on referrals or word of mouth alone to grow your firm isn’t enough anymore. The web presence you build today has the power to shape the future of your law firm’s digital presence for years to come. However, unless you are not just gifted with legal expertise but also with web know-how, you will most likely need an experienced partner. Join.Law is here to guide you.
A law firm’s web presence starts with the right domain name that lays the foundation for generating leads. Ideally, your domain name represents what you stand for before the visitor even explores the first page—registering generic Top-Level Domains (gTLDs) for the legal space like .LAWYER, .ATTORNEY, .LEGAL, and, of course, .LAW should be your first move. The latter is the only extension restricted to be only used by qualified lawyers, law firms, and legal institutions. Besides the name itself, you should also put some thought into the choice of your hosting or what tools you want to use to collaborate with your team.
Would you do business with somebody you do not trust? Neither would your clients. If your website is not secure, users will likely avoid it. Online attacks are becoming more frequent, and sites without proper security are leaving your digital assets as well as your visitors’ information vulnerable. Furthermore, most potential clients expect your website to load fast and won’t hesitate to leave your site to check out the competition if the page load time takes too long. Finally, don’t forget that your website’s time to load your content or pictures also affect your search engine results.
For more information about the all-around carefree package, please go to the Web & Email Suite or simply set up a quick call with one of our experts.